Using Social Media for Social Influence
At no other time in Man’s history has there been such a challenge to make a better world. And at no other time has the playing field be leveled to such a degree to give a voice to those who want to...
View ArticleOnce Upon A Marketing Glossary
Over the last few years I have been asked for my marketing glossary several times. Truth is, I don’t really have one. I do have notes with definitions here and there but have never actually put them...
View ArticleIs Affiliate Marketing Really Worth It?
Now this is a question that I hear over and over from client’s and co-workers alike. Everyone wants to know if Affiliate Marketing is not only worth it but if it is really beneficial? Or what the...
View ArticleMcIntosh Marketing Introduces New Chief Brand Officer, Edwin Dearborn
McIntosh Marketing, a leading online marketing company, announced today the hiring of a new Chief Brand Officer, Edwin Dearborn. Edwin Dearborn brings 24 years of marketing and business development...
View ArticleMcIntosh Marketing Announces Launch of New Local Marketing Website
McIntosh Marketing, a leading website marketing consultancy, announced today the launch of its new local Internet advertising site at http://www.McIntoshMarketing.com. This website provides ideas and...
View ArticleHarvard Business Expert on Social Media
It is important that everyday you are becoming a smarter, more informed social networker and internet marketer. To re-invent a business, a brand, or even yourself in this new economy, it is vital that...
View ArticleThe Big Three of Internet Marketing
The Big Three has meant for decades, “GM, Ford and Chrysler”. But with their problems comes the next evolution of that term, particularly when talking about web marketing, SEO and SEM. The Big Three in...
View ArticleWeb Marketing & Sun Tzu
I have always been a fan of Sun Tzu’s treatise, The Art Of War. But when I recently watched the History Channel’s presentation on this world-renowned book, it made me think how most businesses do not...
View ArticleWhat Baseball Has Taught Me About Internet Marketing
I’ve been a huge baseball fan my whole life. I follow the Chicago Cubs religiously and play Fantasy Baseball in my free time. Baseball is the most highly staticized sport (possibly the most staticized...
View ArticleWhy Flash is Bad For Your Business
We have been preaching to our clients for years to stop using flash on their websites. A website makes less money to the degree of flash and animation it uses. Users don’t need to see ‘spinning...
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